Most everyone is in some type of vocational sales position. Whether it be selling widgets over the internet, advertisements in the phone book or newspaper (dying industries by the way), or indirectly selling to shoppers or clients through great customer service that ties them to your company for days to come.
However, some people are directly graded on their ability to produce sales numbers. It is tempting for those people to begin selling for a sale. I would like to challenge all sales reps today to ask themselves why they sell the product or service they sell. Hopefully it has something to do with it being a value to the people purchasing it. It may improve their joy, health, or provide a basic need, maybe help grow their business.
My accountant, said to me once that he believes he’s here not to just be a bookkeeper, but to help the business owners that come to him so that they may become more successful. Each time he aides a business owner in making a sound financial decision, he’s helped put food on the tables of the 3, 10 or 50 employees that work for that business. You see, he looks at what he does as a calling. He sells his services as a CPA and accountant, but why he sells those services is the key. He doesn’t sell to make a sale… he sells to help.
What will you do today? How will you go about your business? Will you drudge through your day just to get done what needs to get done, or will you sell to help?
